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            北京九歌國際拍賣股份有限公司 于2004年10月經國家文物局批準,在北京市工商行政管理局登記設立,注冊資本5000萬元人民幣,是從事綜合文物藝術品拍賣的大型專業化拍賣公司并設由國家級鑒定專家組成的拍品審鑒機構,核心管理層專業背景深厚、經驗豐富。
        國家文物局為其頒發了一級文物拍賣資質及網上特許文物拍賣資質。九歌拍賣公司為中國拍賣行業協會會員。
        公司秉承信譽至上、操作規范的企業文化,為海內外收藏家和投資機構創造良好的文化交流的廣闊平臺。同時,九歌拍賣還將不斷進行行業創新與個性化服務的積極探索,努力培育提高國際藝術品市場競爭的綜合實力,為創建國際知名的拍賣企業而追求卓越和更高。

    一、發展戰略

    九歌拍賣公司要求職工團結協作、奮發有為,并可持續發展。通過建立完善的財務核算體系、管理體系、監督考核體系和科學決策體系,使九歌拍賣真正成為規范化的股份制拍賣企業,并在發展中做到守法經營、防范風險、開源節流、提高效益。
     
    二、企業文化
    為股東創造財富;
    為客戶創造價值;
    為員工創造機會;
    為社會創造效益。
     
    三、宏觀發展規劃
    面對國內外拍賣業日趨激烈的競爭,將立足中國書畫、當代藝術、油畫、瓷器雜項等藝術品門類的拍賣及致力其它業態的提升。
    九歌拍賣的目標是:資產規模愈20億元人民幣;完成預期任務、風險控制、服務質量、技術指標達到或超過拍賣業的最高水準。同時,在全國經濟發達的地區和城市增設部分機構。
     
    四、市場拓展與產品開發
    1、抓好主業經營,確保市場優勢;
    2、實施品牌營銷戰略;
    3、重視企業文化構成;
    4、創新市場手段;
    5、涉足資產、司法罰沒、房地產拍賣等產品開發。
    九歌拍賣的市場定位與品牌形象已初步形成。即:穩健經營的行業形象;企業經濟運行質量和成長速度等務求前列。
    九歌拍賣的特點是:具有快捷準確、細致周到的服務意識;超前領先、可靠適用的技術保障;貼近需求、不斷創新的多元產品。
     
    五、人力資源開發
    高素質人才成為現代企業發展的關鍵因素。為適應九歌拍賣國際化的要求,九歌拍賣將把人才儲備和培養,即德與才的融合、開拓與務實的評價、學歷與能力的關系置于重要的位置?蓮囊韵路矫鎸嵤┤瞬艖鹇裕
    1、建立建全人才庫存儲、選聘功能,為公司發展提供后續支持;
    2、以出國培訓考察、專家授課、國內研習教育及培訓等方式培養高中級管理人員,使員工隊伍知識化、專業化,并在內部形成蓬勃向上和競爭有為的企業文化,將九歌拍賣建設成為國內一流的、真正國際化的企業品牌。
     
    六、技術開發與觀念創新
    在信息化推動企業發展的進程中,九歌拍賣通過網絡、多媒體技術進行電子商務活動,以充分依托信息化、自動化技術,全面推進拍賣產業的科技進步。
     
    七、上市融資計劃九歌拍賣公司歷經四年的快速發展,已經成為知名的企業品牌,在持續實現盈利和資產規模、資本規模上漲擴大的同時,公司股東大會決定:自2008財務會計年度始,全面啟動九歌拍賣公司的上市工作。


    Jiuge International Auctions Co., Ltd .(hereafter referred to as Jiuge Auction) is a big professional auction company which is authorized by State Administration of Cultural Heritage. We specialize in cultural relic and artwork auction. We have a permanent appraisal institute which is composed of qualified experts, and we have a professional management team with good knowledge of both auction and management areas.

     

    As a new power of cultural heritage auction industry, Jiuge Auction will follow “credit paramountcy and standard operation” as company’s tenet all the way, providing a wide platform for domestic and overseas collectors and investment institutes. Meanwhile, we will commit ourselves to innovation and aim to provide more personalized services. We look forward to make ourselves a worldwide famous auction company by intensifying our strength in international competitions.

     

    1.      Corporate Strategy

    Ÿ           Cultivate harmonious corporate culture and employee’s organizational commitment.

    Ÿ           Establish sophisticated accounting system, managing system, monitoring and evaluating system, and decision-making system.

    Ÿ           Focus on standardizing operating procedure, improving efficiency, risk control, profit maximization and cost reduction.

     

    2.      Development Plan

    Facing to the increasing competition in auction industry, we are mainly focusing on painting and calligraphy auction, whilst involving in the development of other businesses.

     

    As to the end of 2007, the overall objectives of Jiuge Auction are:

    Ÿ           Scale of total assets: over one hundred million.

    Ÿ           Profits achievement, risk control, quality of services, and all the technical indicators being reached or close to the top level of national auction industry.

    Ÿ           Open new branches in well developed cities nationwide.

     

    Until 2008, with our best reputation, outstanding achievements, excellent people and good management system, we believe that Jiuge Auction will become a leading auction company in China.

     

    3.      Market expansion and product development

    i) Commit to the key businesses to maintain our competitive advantages.

    ii) Implement brand marketing strategy

    iii) Cultivate organizational culture

    iv) Emphasize on market innovation

    v) Explore in new areas, such as property auction, real estate auction, etc.

    The market orientation and brand image of Jiuge Auction has been established, which is about long-term development, high quality of services, and high speed of organizational growth. We offer a quick and considerate service, an advanced and reliable technical support, and creative and diversified products.

     

    4.      Human Resource Development

    Jiuge Auction has realized that people is a key success factor of modern enterprises. We therefore place development of our people in a very important position. We accomplish it in two ways.

    i)                    A well established recruitment system.

    ii)                  Well-designed training and development programs (e.g. visiting abroad, expert lectures, in-house training, etc.)

     

    5.      Technical Development

    Jiuge Auction always emphasizes on conception innovation. We aim to improve and upgrade our information system, to enable the company to conduct businesses through internet by using computer assisted skills.

     

    6.      Financing Plan

    With the support of company’s board, Jiuge Auction will be able to speed up internationalization progress by means of various financing measures such as capital increase and equity investment, share transfer, acquisition and merge, etc.

     

     
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